Leo Burnett has announced the elevation of Samir Gangahar as president of North India. Gangahar will be responsible for the Group’s operations in North India for content, digital, experiential, shopper, retail and e-Commerce.
Saurabh Varma, CEO, Leo Burnett Group India, said, “Under Samir, Leo Burnett, Delhi, has transformed into a fully integrated operation. He has been instrumental in creating a culture of collaboration within the agency where a group of specialists work together to solve a client problem. Samir has helped strengthen Leo Burnett Delhi’s digital operation and I’m delighted to state that it has now become a technology/digital hub for many of our key clients. The activation business has grown tremendously in the last one year and going forward Samir’s role will be to build on that momentum. He will help us build new specialisations as part of his mandate. These include shopper, retail and rural.”
Gangahar added, “In my new role I look forward to working closely with Saurabh in growing Leo Burnett India on the back of a 'renewed thrust for integration'. In line with our HumanKind philosophy, we will intensify our focus on finding and solving our clients’ problems and partnering them in the journey of brand building and business growth.”
Gangahar joined Leo Burnett as executive director in August 2007.
In January 2015, the agency appointed Rachita Dutta as business head of its Delhi office, to work alongside Gangahar.