PHD Delhi gets Dipika Bhasin as head, elevates Anuj Madan

PHD India has announced the appointment of Dipika Bhasin as head of its Delhi office. Bhasin moves from sister-agency OMD. 

 

The agency has also elevated Anuj Madan as digital lead for the office. Madan was GM - digital planning. 

 

Jyoti Kumar Bansal, CEO, PHD India, said, “The appointments reflect the growing demands of our clients based in North India and the volume of activity the Delhi office now manages, especially after the Vivo digital account winand the growth in mandates from HP, SC Johnson and other clients. With Dipika’s deep-rooted knowledge of the North India market and how to make brands thrive there, as well as Anuj’s digital prowess, I am confident that we will continue to see more impressive wins come out of our office in Delhi.” 

 

Bhasin said, “PHD has demonstrated impressive growth, having been recognised as Campaign’s Agency of the Year last year and won prominent international and local business in recent years. I am excited to be joining the team and continuing the momentum in Delhi and North India.”

 

Madan added, “It’s been great to have played a part in PHD’s growth journey in Delhiduring my role at Omnicom Media Group, with the recent Vivo win a testament to the agency’s superior digital offering in the market. I look forward to working with Vivo and our other clients in North India on raising their digital credentials and driving real business performance for them as a result.”

 

In a 17-year career, Bhasin has also worked with Zee Telefilms, Carat and Aircel.

 

Madan joined Omnicom Media Group in 2015. He has also worked with Cheil and Mindshare.