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Sep 18, 2009
R. Madhavan becomes brand ambassador for Maruti Suzuki WagonR
Maruti Suzuki has appointed actor R. Madhavan as the brand face for its hatchback WagonR. The company claims that before the actor was signed on, after Maruti Suzuki’s consumer research on Madhavan revealed that he was a national celebrity with a skew towards the Southern parts of the country.Madhavan was considered a right fit after analyzing his future ventures/prospects and the brand objectives of WagonR.
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