Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 022 69047500
Sep 28, 2017
Spikes Asia 2017: Is the global creative idea dead?
The session showed how global ideas could be born from deep-diving into local culture
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
Related Articles
Advertising
Mar 20, 2025
Spikes Asia 2025 shortlists announced
Advertising
Sep 27, 2017
Live from Spikes Asia 2017
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Awards
Dec 05, 2024
Spikes Asia announces 2025 jury members
Awards
Nov 14, 2024
Spikes Asia announces 2025 jury presidents
Just Published
Advertising
18 hours ago
Fooling with flair: Brands indulge in playful ...
From real offers to plain pranks, Indian brands employed harmless humour to engage consumers with an April Fool twist.
Advertising
19 hours ago
A tale of two campaigns: Borrowing from the past ...
It is easy to get trapped in nostalgia. But Famous Innovations’ creative head cautions that brands and agencies need to maintain a fine line between cultural tribute and creative redundancy.
Marketing
19 hours ago
65% IPL enthusiasts recall campaigns backed by ...
59% IPL fans engage with influencers, and 14% buy products based on recommendations from those with long-term brand partnerships, finds iCubesWire IPL survey.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
20 hours ago
Heineken appoints WPP for global shopper and ...
Heineken, Heineken 0.0, and Heineken Silver are covered under the deal's scope.
