Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to analyse top performing campaigns, content and videos.
The company's 'Engagement Score' rates each piece of content from 0 to 1000 depending on the amount of user interactions. The methodology measures engagement with respect to follower base.
For Campaign India's 'Engagement Meter' feature, we bring you the top 20 pieces of content on Facebook basis the Unmetric Engagement Score.
These are the ones at the top on the basis of shares, from among over a thousand with an engagement score of 1000, from 11-20 November 2017.
Axis Bank
Shares: 57,206
Likes: 2,08,938
WeddingSutra
Shares: 16,389
Likes: 59,337
Via.Com
Shares: 13,267
Likes: 7,611
Astral Pipes
Shares: 6,741
Likes: 27,911
Bajaj Dominar
Shares: 5,328
Likes: 36,899
Redmi India
Shares: 5,101
Likes: 18,041
Wrogn
Shares: 4,912
Likes: 19,499
Olacabs
Shares: 4,630
Likes: 69,480
savlon india
Shares: 3,776
Likes: 24,118
Hero MotoCorp
Shares: 3,262
Likes: 99,348
Happily Unmarried
Shares: 2,327
Likes: 6,802
Aditya Birla Health
Shares: 2,167
Likes: 4,949
Caratlane.com
Shares: 2,050
Likes: 1,76,849
Accorhotels.com
Shares: 2,007
Likes: 10,880
Samsung SmartLife
Shares: 1,900
Likes: 37,450
Airbnb
Shares: 1,563
Likes: 1,50,312
Prestige india
Shares: 1,358
Likes: 41,802
USHA International
Shares: 1,210
Likes: 8,225
Go Ibibo
Shares: 1,093
Likes: 84,609
Cadbury Perk
Shares: 781
Likes: 88,908
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