Campaign India Team
Mar 22, 2018

Weekend Wrap: 23 March

In the news: Gulf Oil, MSL India, Media Moments, Tata Motors

Weekend Wrap: 23 March
20:20 MSL bags Adobe India
 
20:20 MSL India has bagged the communications mandate for Adobe India. The mandate includes public relations, digital, social and analyst relations, starting the 1 April 2018. The agency won the account post a multi-agency pitch. 
 
Gulf Oil Lubricants ropes in Hardik Pandya
 
Gulf Oil Lubricants India has announced the appointment of all-rounder, Hardik Pandya as brand ambassador for the company’s new business initiatives and lubricants. Pandya joins MS Dhoni who has been associated with the Gulf Oil since 2011. 
 
VLCC appoints Media Moments
 
Media Moments Insight has won the creative and social media mandate for VLCC post a multi-agency pitch. The mandate for the agency is to build and develop VLCC’s social presence. 
 
Tata Nexon partners with the IPL
 
Tata Nexon has associated with the Vivo IPL as official partners. The association stands for the next three years. Tata Motors will use the association with the IPL to showcase the Nexon across all the venues around the country in which games will be played.
 
BN Kumar to head PRCI
 
Public Relations Council of India (PRCI), has elected ​B N Kumar, executive director, Concept PR, ​as its chairman of the governing council.He succeeds M B Jayaram. 
 
 
 
Source:
Campaign India

Related Articles

Just Published

1 day ago

Call for entries: Campaign Asia-Pacific’s 2025 ...

The 2025 Power List is open for nominations! We’re spotlighting the marketers who are driving innovation, shaping consumer behaviour and redefining the marketing game across the region. Know a trailblazer leading the charge or think it’s your time to shine? Nominate now.

1 day ago

Women’s cricket searches by Indians rose 103% in ...

The live music events like Coldplay, Taylor Swift, Vijay Antony, and Diljit Dosanjh concerts saw 43% increase in searches in 2024, according to a Kantar report.

1 day ago

Is Elon Musk’s X winning back advertisers?

Social media platform X is reportedly in talks to raise money at its buying price valuation of $44 billion, despite user and advertiser losses since Elon Musk’s acquisition in 2022.

1 day ago

Take a peak: How marketers can turn digital noise ...

In an attention-starved and price-sensitive market, brands are battling for fleeting consumer focus. NP Digital's Neil Patel shares how leveraging emotional resonance through the 'peak-end rule' can create powerful moments that stick.