Campaign India Team
Feb 06, 2020

Weekend Wrap: 7 February

In the news: Emirates, JSW Steel, One Source, Tata Power, Value 360 Communications

Shardul Thakur
Shardul Thakur
Emirates hosts tennis clinic
 
Emirates, the official partner of the Maharashtra Open 2020, hosted a tennis clinic for children on the sidelines of the Tata Open Maharashtra 2020. Tennis pros Ricardas Berankis(second seed) and Jiri Vesely were on hand to help 10 children learn. 
 
JSW Steel gets Rishabh Pant
 
JSW Steel has signed Indian cricketer Rishabh Pant as its brand ambassador. Pant has been signed for a three year period. He will be appearing in a campaign conceptualised by Ogilvy soon.
 
OneSource wins inFeedo's mandate 
 
HR-tech brand inFeedo has announced its partnership with integrated marketing consultancy, One Source. The mandate consists of reputation management, investor relations and content marketing. The account was won following a multi-agency pitch.
 
Shardul Thakur to be the face of Tata Power
 
Tata Power India has appointed Indian cricketer Shardul Thakur as its brand ambassador. The campaign featuring Thakur went live across media last week, with presence in digital, radio and outdoors. 
 
Pogo appoints Value 360 Communications
 
Pogo has announced the appointment of Value 360 Communications as its PR and brand communications partner. The agency assumed the brand mandate on 1 February 2020. The account was won following a multi-agency pitch.
 
Source:
Campaign India

Related Articles

Just Published

2 days ago

Tata Power’s AI Christmas campaign: Magic or ...

The ad reveals how AI is shaping the future of advertising—raising questions about its role in breaking creative boundaries and delivering truly unique narratives.

2 days ago

Indian research and insights industry reaches $3.2 ...

The industry grew 12.6% to $3.2B in FY2024, projected at $3.4 billion by FY2025, fuelling data-driven brand strategies.

2 days ago

Newly-launched Whoppl Bharat aims to bridge India’s ...

This division from Mumbai-based content-to-commerce company tries to empower brands to connect authentically with India’s diverse tier 2 and 3 markets.

2 days ago

Former GroupM China executives to face Shanghai ...

EXCLUSIVE: The trio will appear before Shanghai's Intermediate Court next week, marking the latest chapter in the bribery scandal that rocked WPP's GroupM China in October last year.