Campaign India Team
Jun 08, 2018

Weekend Wrap: 8 June

In the news: Asus, Protinex, Reebok, WYP Brand Solutions

Weekend Wrap: 8 June
Asus appoints Gal Gadot
 
Asus has announced a collaboration with Israeli actress and model, Gal Gadotm to promote its latest product series of laptops and All-in-One PC. The association is for the brand globally. 

Protinex adds Shubman Gill to list of ambassadors
 
Danone has added Shubman Gill as brand ambassador for its protein brand, Protinex. Gill joins fellow U-19 team mate, Prithvi Shaw and Telugu actor Mahesh Babu as brand ambassadors for the brand. 
 
Reebok rolls out campaign featuring Shahid Kapoor 
 
Reebok India has launched a campaign featuring brand ambassador and fitness enthusiast Shahid Kapoor. Through the campaign, Reebok is looking to spread the message that fitness has the power to transform lives, sharpen the mind, strengthen human bonds and liberate one’s human potential.
 
WYP bags Unlimited's digital mandate
 
WYP Brand Solutions has bagged the digital and social media mandate for Arvind Lifestyle’s 'Unlimited Family Fashion Store.' 
 
The agency has been mandated with Unlimited (the parent brand), Elle and some other in-house brands. The first campaign, which is activation led has been released.

 
 
Source:
Campaign India

Related Articles

Just Published

6 hours ago

Can Bluesky disrupt social media marketing in India?

With its user-base growing rapidly, will this decentralised platform shake the dominance of giants like X, while redefining the audience engagement rules for brand advertisers?

7 hours ago

What Chrome’s potential spin-off means for browsers ...

As the Department of Justice pushes for Google to divest Chrome, the ripple effects could redefine browser competition, shake up web standards, and disrupt the advertising ecosystem as we know it.

7 hours ago

When creativity misses the mark: What brands can ...

While creativity is currency in advertising, Branding Area’s marketing director states that even the richest ideas can bankrupt a brand’s message when mishandled, while nodding at Jaquar’s latest campaign.

7 hours ago

It's time we stopped treating Gen AI like our dirty ...

All this heated discourse about AI in creativity misses a simple truth: This revolution isn't waiting for universal approval. It's already here—time to trade the resistance for renaissance.