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Done on more than 7,500 respondents, the study aims to be a practical guide to bridge the gaps in the current Pride marketing model
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SOUNDING BOARD: From mourning the loss of legacy brands to asking tough questions, industry leaders reflect on the biggest news this week.
The AI-led rural activation in Uttar Pradesh enables homemakers to feature in personalised video stories celebrating their everyday ‘Josh’.
The collaboration connects Pexpo’s focus on sustainable steel bottle manufacturing with the film’s narrative of strength, discipline and conscious choices.
Emraan Hashmi and Raghav Juyal anchor the annual campaign as India’s data-led, creator-heavy listening habits take centre stage.