Campaign India Team
Feb 07, 2022

WPP's Mirum and Resulticks announce partnership

Mirum will provide integration and implementation services for Resulticks

WPP's Mirum and Resulticks announce partnership
WPP's Mirum has announced a partnership with Resulticks. As a part of this collaboration, Mirum and Resulticks will work together to help brands improve customer experience. 
 
Mirum will be a solution partner for Resulticks and help it to implement and integrate their martech stack for customers across industries and geographies.
 
Mani Gopalaratnam, CEO and CTO, Resulticks said, “We are happy to partner with Mirum, one of the leading digital and martech solutions agencies. Resulticks is a comprehensive, data-driven, and omnichannel marketing automation platform that supports all digital marketing requirements and gives users the ability to automate their core marketing activities. With the expertise of Mirum India added to the partner arsenal we are confident of delivering best-in-class managed services along with our platforms.”
 
Hareesh Tibrewala, Joint CEO, Mirum India said, “At Mirum, we understand the nuances that brands face while implementing and integrating a Martech platform. Resulticks is truly an omnichannel platform that allows marketers to plan, develop, deploy, and manage campaigns across channels like email, mobile, web, and social media while automating real-time and responsive communications. With our experience of over 12 years in ceaselessly delivering implementation projects, we are excited and look forward to our partnership with Resulticks.” 
Source:
Campaign India

Related Articles

Just Published

19 hours ago

89% of CMOs predict growth in their marketing ...

Nearly 59% of CMOs expect that in the next five years, their revenues will come from products, services, or businesses that don’t yet exist, finds Dentsu's 2024 CMO Navigator survey.

19 hours ago

'All polish, no punch': Adland reacts to Jaguar’s ...

The internet has spoken about Jaguar's radical rebrand with mixed reviews. But what do industry experts think?

19 hours ago

Parle’s ‘GIF it a go!’: A sweet play on connection ...

The Minimalist's GIF-inspired campaign for Hide & Seek captures Gen Z with humour, relatability, and everyday moments.

20 hours ago

VdoCipher introduces live streaming services to ...

Real-time engagement through live streaming offers Indian advertisers a robust tool for deeper connections and data-driven campaign optimisation.