Campaign India Team
Mar 10, 2014

MMGB: 'Supergeil' for supermarket Edeka

Watch the ad film conceptualised by Jung von Matt Germany here

Begin your working week by watching this music video created by German agency Jung von Matt for the German supermarket Edeka.

The film stars musician Friedrich Liechtenstein singing his electro-pop song Supergeil (originally released a year ago) while posing with a frankfurter, stealing a cat, bathing in milk and muesli, among other things.

It’s not exactly as vibrant as Gangnam style. And there’s a product in almost every frame. But it’s still quite watchable, isn’t it?

Have a wonderful work week.

Source:
Campaign India

Related Articles

Just Published

10 hours ago

GEO ‘converts like crazy’ and is already rivalling ...

EXCLUSIVE: NP Digital's founder, Neil Patel, says Generative Engine Optimisation is already outperforming paid search, email and SMS. He speaks to Campaign Asia ahead of his Singapore trip.

11 hours ago

YouTube doubles down on AI, brand deals and creator ...

As it layers AI across nearly every product surface, the platform is betting that automation and insight will deepen its hold over creators and advertisers alike.

12 hours ago

Jerry Greenfield’s last scoop: Ben & Jerry’s ...

Greenfield accuses Unilever of silencing the company’s activism.

12 hours ago

The real risk in playing it safe

Breakthroughs rarely emerge from cautious committees. For agencies testing AI, alignment, autonomy and acceptance of failure outweigh top-down declarations.