Sony Sports Network has extended its 'your home of football' campaign by appointing Kartik Aaryan as brand ambassador and rolled out a film featuring the actor.
In the film, Aaryan who is known to be a football fan himself, is promoting the football properties Sony Sports Network has the broadcast rights for which include UEFA Euro 2024, UEFA Champions League, the Bundesliga, Emirates FA Cup, Durand Cup and Roshn Saudi League among others.
Rajesh Kaul, chief revenue officer, distribution and international business and head - sports business, Sony Pictures Networks India, said, “It gives us immense pleasure to announce Kartik Aaryan as the brand ambassador of football on Sony Sports Network. Kartik is a true star on the silver screen and a passionate voice for football which resonates very well with audiences. We aim to connect with the Indian youth and create a deeper engagement with our ever-growing football viewers through Kartik Aaryan for our diverse portfolio of football offerings that includes the live telecast of over 900 football matches and positions Sony Sports Network as the premier destination for football.”
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