In this new video segment, Campaign India captures the consumer pulse on commercials released recently.
Those featured here were shown the ads, and asked to name their favourite and why.
None of them are employed with advertising or media agencies or the brands whose ads were featured.
In case you've missed watching these ads, have a look below.
Tata Salt
Credits:
Client: Tata Salt
Agency: Leo Burnett
National creative director: KV Sridhar 'Pops'
Executive creative director: Kapil Mishra, Nitesh Tiwari
Creative director: Rupesh Kashyap
Writer: Shivil Gupta, Ankur Jain
Client servicing: Nitesh Thattasery, Vivek Kumar Duggal
Director: Sanjay Shetty
Producer: Vishal Kharat
Associate producer: Karthik Bhat
DOP: Harendra Singh
Music director: Rajat Dholakia
Post production studio: Famous Studio
Maruti Ertiga
Credits:
Brand: Maruti Suzuki
Agency: Lowe Lintas
Creative: R Balki, Amer Jaleel, Shriram Iyer, Shayondeep Pal, Mohit Arora, Manzoor Alam, Mustafa Rangwala, Ira Gupta and Rishi Chandna
Business: Naveen Gaur, Syed Amjad Ali, Geetika Thakur and Tanika Khanna
Planning: Anurag Prasad
Production:Boot Polissh Films
Director: Shujaat Saudagar
Sony Cyber-shot
Credits:
Brand: Sony Cyber-shot
Agency: Hakuhodo Percept
Executive creative director: Shobhit Mathur, Sabuj Sengupta
Vice president: Saptarshi Sengupta
Team
Sony: General manager: Ryusuke Fukushima
Marketing manager: Divya RaoBrabd
Manager: Nimit Jain
Production house: Cutting Edge Production
Director: Karina Taira
Producer: Billoo Sandhu
Music director: Ashu
Citi
Credits
Client: Citi
Agency: Publicis US
Ashok Leyland
Credits
Client: Ashok Leyland
Agency: Contract Advertising
Creative: Raj Nair, Kaushik Roy, Satish Ambewadikar, Vikas Dubey, Omkar Amrite and Farhan Shaikh
Planning: Rohit Srivastava and Chetan Mane
Account management: Kumar Subramaniam, Ayesha Ghosh, Kasturi Sengupta and Kavin Joukani
Films: Ketaki Guhagarkar
Film director: Shivendra Singh Dungarpur and Dungarpur Films