The third in the series of IAA Debates, presented by Dainik Bhaskar Group, took place at The Trident in Gurgaon on 13 May 2013. The topic of debate was: ‘Creative awards can also be given for differentiated one-off expressions.’
Josy Paul, chairman and chief creative officer, BBDO India, and Pratap Bose, COO, DDB Mudra Group, spoke 'FOR' the motion, while Deepika Warrier, VP – beverages marketing, Pepsico India, and Lloyd Mathias, director, GreenBean Ventures, spoke 'AGAINST' the motion. The session was moderated by Shafalika Saxena, CMO, Microsoft India.
The debate saw the verdict being delivered in favour of the motion: ‘Creative awards can also be given for differentiated one-off expressions’.
Watch glimpses from the debate in the video above.
Also read: IAA Debates Delhi: ‘Rationality and creativity in advertising are not mutually exclusive’