Advertising Media PR Marketing Digital In-Depth
Vinita Bhatia
Feb 03, 2025

Better Nut reinvents pistachios as urban consumer’s grab-and-go snack

The Wonderful Pistachios’ campaign marries nostalgia with modern health, transforming pistachios into a must-have munch for time-starved buyers.

3D installations at urban centres were created as visual conversation starters that could prompt consumers to learn more about pistachio's health benefits.

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