The English Premier League returned to television sets on 17 June and advertisers in India welcomed it back with 129 minutes of advertising in its first 13 games (till 23 June).
The average of 10 minutes of advertising per match was significantly higher than what the German League got in its comeback week (seven minutes) according to data shared with Campaign India by TAM Media Research and TAM Sports.
Weekday matches garnered 13 per cent more advertising volumes compared to weekend matches for the English Premier League.
Hero Motocorp was the top advertiser followed by Apple and fitness app Cure.fit. Cure.fit has been absent from the Bundesliga list of advertisers thus far.
| Top 10 Brands | % share |
| Hero Motocorp | 23% |
| Apple Iphone SE | 17% |
| Cure.Fit | 16% |
| International Cricket Council (ICC) | 10% |
| Savlon Range Of Prods | 8% |
| Cadburys Dairy Milk Silk | 7% |
| Netflix | 5% |
| Amul Products | 3% |
| Amul Malai Paneer | 2% |
| Amul Kool | 2% |
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
+(1).jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=268&w=401&q=100&v=20170226&c=1)
