Entries will be accepted till noon on 25 February
The Advertising Club has announced that it will accept entries to this year's Media Abbys till 23 February 2013. Additional entries will be accepted till noon on 25 February only if there are balance entries.
The Media Abbys will be held on 5 April.
Goafest 2013, the annual South Asian advertising festival - and India's largest - will be hosted from 4 and 6 April at the Zuri White Sands, Goa. The theme chosen for this year is ‘Just What You Unexpected’.
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Influencers have a responsibility to question their sources before sharing defamatory content.
Teaming up for sustainability with speed, for every Mamaearth product ordered on Zepto, the brand will plant a tree on behalf of the consumer.
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As AI reshapes audience engagement, authenticity will prove to be a critical essential for brands to gain and retain consumer trust this year, says VFS Global's chief communication officer.
With consumer appetite for authentic user experiences on the rise, such content is likelier to play a major role in shaping brand narratives this year.
