ZenithOptimedia has won the media mandate for Faaso's following a multi-agency pitch. The mandate covers all aspects of the company’s media planning and buying, and will include digital and OOH duties as well.
The account will be handled by the Mumbai office.
Revant Bhate, co-founder and CMO, Faaso's, said, “We needed a partner in Mumbai who has a deep understanding of the consumer internet space and it’s complex ever-evolving relationship with media touch points. ZenithOptimedia impressed us with their strategic framework and ability to execute with speed and accuracy.”
Anupriya Acharya, group CEO, ZenithOptimedia Group, added, "This is a significant win for ZO in a sector that is fast growing and future facing. It is indeed a matter of pride for us to be partnering with Faaso's."
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