Sony, Imagine improve performance from last week
In Week 19, while still remaining the clear leader, STAR Plus slipped a few GRPs to 324 from 334 last week. Colors too dropped by 11 GRPs from last week to 221 this week. Following the same trend, Zee TV's performance fell from 208 GRPs last week to 183 this week.
Sony moved up from 139 GRPs last week to 150 this week.
Sab fell from 138 to 121.
Imagine improved its performance from 59 to 64 GRPs, as did Star One (from 30 to 34) and Sahara One (from 25 to 26).
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Besides revenue contraction, the pay-TV operators will also likely experience a higher pressure on their margins, the rating agency notes.
CEO outlined client examples in 23-minute video presentation.
.jpg&h=268&w=401&q=100&v=20170226&c=1)
Gender inclusivity isn’t optional—it’s essential. Brands that embed equity into their DNA don’t just sell products; they reshape cultural narratives.
Haymarket Media's managing director for Asia gets candid on navigating stigma, ageism, and the challenges women face ahead of International Women's Day and Campaign's inaugural 50 Over 50 awards.
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
