Komli Media and Jivox, a cross-platform interactive video advertising company, have announced a partnership through which Komli Media will be the exclusive partner of the Jivox Interactive video platform in the Asia-Pacific region for video advertising.
Speaking on the development, Prashant Mehta, chief executive officer, Komli Media, said, “Jivox has great technology and a fantastic team and we are really excited to partner with, especially because we are also focused on growing the online video opportunity in India and other parts of Asia. The company brings tremendous value to the table for both our advertisers and publishers. We hope to make this partnership a worthwhile experience for both the teams."
As part of this partnership, Komli Media acquires related assets from Jivox, including existing publisher and customer relationships in India, while Jivox will also support Komli Media as a platform licensee and a strategic partner.
Naren Nachiappan, managing director, Jivox India, said, “We are very excited about our partnership with Komli Media and believe this is a great opportunity for us to scale our business. As we considered different options for expansion in the APAC market, it was clear to us that Komli Media had the unique combination of leadership, vision and APAC presence which makes them our ideal partner. We see significant benefits in this partnership for our customers and partners which will now have access to a comprehensive digital media product set from Komli Media.”
The company informed that building on the success of Jivox India, this partnership will extend the availability of the platform to reach Australia, Southeast Asia, Middle East and Africa. The partnership empowers Komli Media to exclusively use the Jivox platform for running online interactive video ads (pre-roll, mid-roll, post-roll, expanding innovations, video banners, and mobile video) for its advertisers and agency partners across all platforms including online, mobile and all tablet devices.