Yatra.com has announced the appointment of Mudit Shekhawat as chief marketing officer. He moves from Ola where he was head of marketing.
Shekhawat will be managing marketing activities, alliances and revenues across all Yatra.com business-lines and group entities.
Sharat Dhall, COO (B2C), Yatra.com, said, “We are delighted to have Mudit come on board with us. As a veteran of the industry, he brings with him vast experience in digital and consumer marketing, which will spur additional growth for us and cement our position as India’s travel planner.”
Shekhawat said, "I am excited to be a part of Yatra, one of the first big Indian Internet brands. It's a dynamic category and I look forward to the challenge of making the Yatra brand even larger, more loved and trusted amongst Indian travellers."
In a career spanning 12 years he has also worked with Myntra, Yahoo and HCL Technologies.