This week, the global management team of Yahoo! was in India and the CMO, Elisa Steel talks to Storyboard about its global brand campaign.
Get the lowdown on Volkswagen as the German car maker launches an unusual, high decibel media blitz, getting India ready for the Polo.
The Economist unveils its new campaign and takes 'Interpret Your World' to the next level.
And, find out what Hindustan Unilever's Domex is doing on the Rajdhani.
Catch all this, Shots Spot, Noticeboard and other news from the week only on Storyboard at 8:30 am on Saturday, 11:30 am on Sunday and 7:00 pm on Tuesday only CNBC TV18.
On Storyboard: Yahoo's global CMO Elisa Steel
This week, the global management team of Yahoo! was in India and the CMO, Elisa Steel talks to Storyboard about its global brand campaign. Get the lowdown on Volkswagen as the German car maker launches an unusual, high decibel media blitz, getting India ready for the Polo.The Economist unveils its new campaign and takes 'Interpret Your World' to the next level. And, find out what Hindustan Unilever's Domex is doing on the Rajdhani.
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