Campaign India Team
Apr 07, 2022

Shouvik Roy joins G.O.A.T Brand Labs

Moves from Ogilvy

Shouvik Roy joins G.O.A.T Brand Labs
Shouvik Roy has joined G.O.A.T Brand Labs as chief of brand marketing. 
 
He will be responsible for further growing the agency’s roster of D2C acquisitions. 
 
Roy moves from Ogilvy, where he was president and head of office. 
 
Prior to his stint at Ogilvy, he ran Brand Planet, his own company, as founder, which was acquired by YAAP Digital in 2016. 
 
Roy captioned a story on LinkedIn which reflected his move. It said, “Super excited to create new D2C Superstars with my old friend and fellow NIT Kurukshetra star alumni Rishi, and his super talented team at GOAT Brand Labs. And also back to working with Indian #founders and creating new magic.” 
 
With over 25 years of experience, he has also worked with companies like Mudra Communications and GE Capital. 
 
Source:
Campaign India

Related Articles

Just Published

2 days ago

Matchmaker, matchmaker, find me a mattress

Popular matchmaker Sima Taparia features in The Sleep Company's new wedding campaign, this time matchmaking mattresses.

2 days ago

Reliance-Disney merger creates a $8.5 billion media ...

The new entity is structured around three key divisions—entertainment, digital streaming, and sports.

2 days ago

Political tension meets platform drama

As big tech's entanglement with politics draws fresh scrutiny post-US election, Western platforms face a deepening trust crisis—from X's advertiser exodus to Meta's legal battles—while Asian tech firms vie to emerge as credible alternatives.

2 days ago

Dentsu Q3 2024 earnings: Japan's growth contrasts ...

Despite a robust 2.8% Q3 increase in Japan, Dentsu has downgraded its full-year outlook to flat (0%) due to a sharp fall in the APAC region.