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Vinita Bhatia
Jan 22, 2025

The CMO’s MO: Lupin’s Sourabh Agrawal believes that creativity thrives beyond big budgets

The pharma firm’s executive vice president–sales and marketing says Gen AI levels the field, making smart deployment of innovative ideas the key to success.

Sourabh Agrawal, executive vice president-sales and marketing, Lupin.

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