Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 22 69489600
Jul 09, 2009
Videocon’s new logo pushes ‘change’
The Videocon Group has embarked upon a massive rebranding exercise in order to position itself as a ‘younger, fresher, eco-friendly and a ‘with-it’ brand; ahead of its foray into diverse areas such as DTH and telecom.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Related Articles
Media
Mar 06, 2025
Rebranding done right: Lessons from Zomato’s ...
.jpg&h=268&w=401&q=100&v=20260108&c=1)
.jpeg&h=268&w=401&q=100&v=20260108&c=1)
Advertising
Dec 31, 2025
Happy New Year from Campaign India
PR
Dec 31, 2025
PR isn’t facing a sunset, but a reset
Just Published
.jpg&h=268&w=401&q=100&v=20260108&c=1)
Advertising
9 hours ago
Kingfisher Premium launches brand film for Tata WPL
The film highlights women’s cricket through energy, music and shared celebration.
Advertising
16 hours ago
‘Posting Zero’ is just the tip of the iceberg
As AI adoption accelerates, there is a new balance emerging between acceleration and deceleration, where people crave both the hyper-real and the handmade.
.jpg&h=268&w=401&q=100&v=20260108&c=1)
Advertising
17 hours ago
Cinépolis India expands cinema advertising with ...
Cinépolis India has entered cinema advertising through a nationwide digital screen rollout, appointing 'It’s Spotlight' to manage and commercialise the inventory.
.jpg&h=268&w=401&q=100&v=20260108&c=1)
Media
17 hours ago
SAP appoints Maurishca Dsouza as senior industry ...
She will support go-to-market strategy, thought leadership and growth for media clients in India.
