Beau Jackson Shauna Lewis
Sep 05, 2024

Amazon splits global media between GroupM and OMG after a decade with IPG

Account is valued at $5 billion by Comvergence.

Amazon: WPP and Omnicom will share the account (Getty Images)

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 022 69047500

Related Articles

Just Published

14 hours ago

Britannia’s equal parenting campaign: Does it hit ...

Now in its third year, the brand’s Milk Bikis ads, featuring Pankaj Tripathi, champion equal parenting—but is it sparking change or just riding a trendy wave?

15 hours ago

Akshay Kumar turns Welspun's home textiles into a ...

The campaign, crafted by ^ atom network, takes a fun route to showcase the home solutions brand’s value-for-money offerings.

17 hours ago

Tata Consultancy Services emerges as India’s most ...

Four Indian brands entered the global top 100 ranking.

17 hours ago

65% of consumers want brands to collaborate with ...

Results of a survey by iCubesWire found that this indicates the growing need for a shift towards localised, community-driven marketing by brands in India.