Sujoy Mukherjee
Dec 19, 2024

Blessings wrapped in curses in the age of AI

AI is here and is willing to learn. Perhaps, we, in advertising and marketing, can learn from it too, says Thought Blurb Communications' senior creative director.

Could author Jack London’s typewriter, infused with AI, craft an essay that imitated his own writing style?

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 022 69047500

Related Articles

Just Published

18 hours ago

FCB’s Dheeraj Sinha elected president of The ...

The association also named the new managing committee for 2025–26.

18 hours ago

S4 Capital revenue declines by 12.7%, headcount ...

The company also downgraded its net revenue forecast for the year.

21 hours ago

Breaking the ‘limit mein’ mindset

Niva Bupa’s new campaign flips the sum insured script by dramatising middle-class limits—and promising health cover without ceilings.