Campaign India Team
Nov 20, 2023

Boomlet Group launches BNext

The talent wing aims to bridge the creative gap between brands and influencer marketing by leveraging its pool of content creators

Boomlet Group launches BNext
Boomlet Group has announced the launch of its talent wing, BNext. 
 
This venture aims to bridge the creative gap between brands and influencer marketing by leveraging its pool of content creators. BNext will comprise content creators, Mayank Agarwal, Harry Dutt, Abrar Teli, Amar Gogate, and Arun Dutt. 
 
Danish Malik, co-founder and CEO, Boomlet Group, said, "BNext's innovative strategy, driven by a client-centric approach, is set to reshape the influencer marketing talent management landscape. With a team of skilled content creators, they empower professionals to connect with broader audiences while crafting compelling narratives that deeply resonate with consumers. BNext's vision for the future is strongly bolstered by the trust and established track record of Boomlet.”
 
Preety Singh, co-founder and managing director, Boomlet Group, said, "Today, we take a giant leap forward in the creator talent management arena. BNext is the dedicated talent pool aimed to transform the way influencer marketing is approached. By merging technology's power with top content creators' expertise, BNext will spearhead an era of interactive marketing campaigns."
 
Source:
Campaign India

Related Articles

Just Published

10 minutes ago

Programmatic constitutes 88% of ad impressions in ...

The digital ad impressions grow 7% in 2024 compared to 2023; posts 12.7 times growth when compared to 2020 levels.

1 hour ago

Should brands compensate consumers for their data?

As brands increasingly adopt tactics to collect first-party data, questions arise about the value of compensating consumers for their data and how such practices might influence customer loyalty and trust.

2 hours ago

ASCI partners with gaming bodies to curb illegal ...

A monitoring cell to be set up to collaboratively spot and report offshore betting and gambling advertisements in India.

2 hours ago

Django invests in creative agency Extra

The new investment move follows a rebranding exercise that Django carried out this year.