Chtrbox Media elevates Karan Pherwani and Mrunali Dedhia

Chtrbox has announced the elevation of Mrunali Dedhia and Karan Pherwani as vice presidents. 

 

The duo will further innovate and scale-up Chtrbox’s creator-powered marketing solutions across India.  

 

Pherwani was director and influencer solutions, while Dedhia’s was director-brand solutions. 

 

Pranay Swarup, CEO and co-founder, Chtrbox, said, “We are ecstatic to elevate Karan and Mrunali to their new roles. As we grow towards increased international capabilities with the QYOU influencer marketing team in the US, they are perfect to lead synergies there as well as continue to grow depth with our India business. They are true influencer marketing experts and path-breaking leaders and we believe they will thrive in their new roles.”

 

Pherwani said, "I have had the fortune and freedom to grow with Chtrbox over the past four plus years. With such talented creators and teams around me, we believe we’ve only scratched the surface of what lies ahead. I’m excited to co-lead the growth and create even far more compelling offerings for brands, creators, and audiences alike.” 

 

Dedhia added, “It’s been a tremendous ride with Chtrbox, from helping build and grow the teams ground up, to consistently working with some of the best creators and brands - P&G, Amazon, HP, Cred, etc. I am looking forward to this new role and scaling QYOU and Chtrbox’s great work further."