Campaign India Team
Feb 15, 2012

GEC Ratings: Zee takes a leap in week 6

Star Plus continues to lead; Sony at second spot, Colors at third, with a difference of one GRP

GEC Ratings: Zee takes a leap in week 6

TAM ratings for week 6 are out. Star Plus retains the top rank with 273 GRPs (309 previous week) but loses the 300 GRP mark it had crossed in week 4. But the channel continues to rule the top 10 programmes list with three of its shows among the top three. 

Sony slipped to 209 GRPs (217 previous week), with two of its shows (C.I.D and Crime Patrol) in the top 10 programmes list for week 6.

Colors finished third gaining four rating points from last week at 208 GRPs (204 previous week). The GEC's popular show Balika Vadhu continues to find a place in the top 10 programmes this week as well.

The biggest gainer of the week was Zee which registered a growth of 23 GRPs and is now at 202 GRPs (179 previous week). The increase in GRP could be attributed to Zee Cine Awards 2012, which was the fourth most watched programme on HGEC. 

At fifth rank, Sab registered 142 GRPs (133 previous week). 

Life OK finished sixth at 87 GRPs (83 previous week), Imagine was at 57 GRPs (55 previous week), and Sahara registered 46 GRPs (48 previous week).  

 

The top ten Hindi GEC programmes of Week 6 were:

Rank Channel Programme Air Date TVR
1
Star Plus

 

Diya Aur Baati Hum

06/02/12
5.49
2 Star Plus

 


Saathiya Saath Nibhana

06/02/12 5.22
3 Star Plus

 

Yeh Rishta Kya Kehlata Hai

06/02/12 4.83
4 Zee TV

 

Zee Cine Awards 2012

05/02/12 4.38
5 Star Plus

 

Is Pyaar Ko Kya Naam Doon

08/02/12 4.38
6 Colors Balika Vadhu 09/02/12 4.24
7 Sony Entertainment TV

 

C.I.D

11/02/12 4.12
8 Sony Entertainment TV

Crime Patrol

11/02/12 4.12
9 Star Plus

Ek Hazaron Mein Meri Behna Hai

06/02/12 3.88
10 SAB

Taarak Mehta ka ooltah chashma

06/02/12 3.84
 
 
(Source: TAM Peoplemeter System; TG: CS 4+ yrs; Market: Hindi Speaking Market; Period: Wk 6 2012) 
 

 

 

Source:
Campaign India

Related Articles

Just Published

1 hour ago

FCB India goes solo in WARC’s Global Good parade

WARC’s ‘Act Good Report 2025’ ranks purpose-driven campaigns worldwide—spotlighting creative work that blends conscience with communication, not just commercials.

3 hours ago

The art of dealing with the new trade order

Donald Trump's tariff tornado will have wide-reaching implications, potentially placing advertisers and agencies at a fundamental pivot point says New Commercial Arts’ David Golding

5 hours ago

Truth or tact? Brands walk the trust tightrope

Radical transparency and strategic silence may sound like strange bedfellows, but striking the right balance between the two is key to earning consumer trust, says Column Inches founder.