On Storyboard this week, find out why Indian companies are making a beeline to get their brands valued. All telecom brands sing the Docomo tune, as pay per second becomes the industry standard. Hand sanitizers are pretty much the flavour of the season. There are all these stories, Shots Spot, Message board and a very exciting announcement - Lessons In Marketing Excellence. Find out more, tune in to Storyboard at 8:30 am on Saturday, 11:30 am on Sunday and 7:00 pm on Tuesday.
On Storyboard this week, find out why Indian companies are making a beeline to get their brands valued.
All telecom brands sing the Docomo tune, as pay per second becomes the industry standard. Hand sanitizers are pretty much the flavour of the season. There are all these stories, Shots Spot, Message board and a very exciting announcement - Lessons In Marketing Excellence.
Find out more, tune in to Storyboard at 8:30 am on Saturday, 11:30 am on Sunday and 7:00 pm on Tuesday.
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IPG Mediabrands is the incumbent on the account.
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Raised in an era of constant reinvention, this generation has developed a keen instinct for what’s real and what’s performative.
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The holdco’s cost-cutting reductions in workforce and office space led to profit.
By embedding AI into its new production model, the agency aims to balance automation with emotion — scaling storytelling without losing its human core.
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