Campaign India caught up with Daniel Morel, chairman and CEO, Wunderman at Goafest 2011 to understand what the company has in mind for its India operations.
Campaign India caught up with Daniel Morel, chairman and CEO, Wunderman at Goafest 2011 to understand what the company has in mind for its India operations.
Morel says Wunderman is bullish on India and the large part of that focus will be driven by the exponential growth in smart phones around the world and especially in India.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
.jpg&h=268&w=401&q=100&v=20170226&c=1)
The 2025 Power List is open for nominations! We’re spotlighting the marketers who are driving innovation, shaping consumer behaviour and redefining the marketing game across the region. Know a trailblazer leading the charge or think it’s your time to shine? Nominate now.
The live music events like Coldplay, Taylor Swift, Vijay Antony, and Diljit Dosanjh concerts saw 43% increase in searches in 2024, according to a Kantar report.
Social media platform X is reportedly in talks to raise money at its buying price valuation of $44 billion, despite user and advertiser losses since Elon Musk’s acquisition in 2022.
.jpg&h=268&w=401&q=100&v=20170226&c=1)
In an attention-starved and price-sensitive market, brands are battling for fleeting consumer focus. NP Digital's Neil Patel shares how leveraging emotional resonance through the 'peak-end rule' can create powerful moments that stick.
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
