Cannes 2013: Ramesh Deo Productions wins Film Craft Bronze for Nike 'Parallel Journeys'; 'Help a child reach five' for Lifebuoy bags Silver Film Lion

Ramesh Deo Productions was the lone Indian winner on the last day of Cannes 2013. The production house’s entry ‘Parallel Journeys’ for Nike India won in the ‘Sound Design’ sub-category. JWT India was the agency behind the campaign.

The entry had also been shortlisted in ‘Direction’ and ‘Best Use of Music’ sub-categories.

With the win, India ended its Cannes 2013 campaign with a tally of 33 Lions across categories: eight Gold, five Silver and 20 Bronze Lions.

In the Film Lions category, Lowe+Partners London’s entry ‘Help a Child Reach 5’ for Unilever’s Lifebuoy won a Silver Lion in the ‘Corporate Image’ sub-category. View the film here.

Read about the campaign here:

Nike captures India's cricket pulse, with 'Parallel Journeys'