Campaign India Team
Jun 02, 2010

Colors closes gap; STAR Plus still well in front

Despite a better showing by STAR Plus (336 GRPs compared to previous week's 315 GRPs) in week 22, Colors closed the gap to 41 GRPs with an improved showing as well (295 GRPs compared to 264 GRPs in week 21). Zee was steady at 249 GRPs, as were Sony with 164, Imagine with 103 and SAB TV with 89.Track performance of GECs in 2010

Colors closes gap; STAR Plus still well in front

Despite a better showing by STAR Plus (336 GRPs compared to previous week's 315 GRPs) in week 22, Colors closed the gap to 41 GRPs with an improved showing as well (295 GRPs compared to 264 GRPs in week 21).
 
Zee was steady at 249 GRPs, as were Sony with 164, Imagine with 103 and SAB TV with 89.

Track performance of GECs in 2010


Week 21, Week 20Week 19Week 18Week 17 Week 16 Week 15 Week 14  Week 13 Week 12 Week 11 Week 10 Week 9 Week 8 Week 7 Week 6 Week 5 Week 4 Week 3 Week 2 Week 1

Source:
Campaign India

Related Articles

Just Published

2 hours ago

Campaign Asia-Pacific's inaugural 50 Over Fifty winners

Campaign's first-ever list of achievers aged 50+, a cohort pushing the marcomms industry forward through tenacity, experience, mentorship and entrepreneurial drive.

3 hours ago

Former AKQA boss Ajaz Ahmed launches shop to ‘rival ...

Studio.One makes its debut with several ex-AKQA staffers.

4 hours ago

From labels to loyalty: Trust takes centre stage in ...

As the wellness market evolves, so does the need for accountability. Brands that embrace this trend will earn long-term consumer loyalty, says You Care Lifestyle CEO.

5 hours ago

Horlicks puts mischief back on the growth chart

In a world chasing report cards, its new campaign, created by FCB Neo, argues that curiosity—and a little rebellion—are the real success metrics.