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In Q4, Omnicom spent $14.6 million on 'acquisition transaction costs' related to its impending merger with IPG.
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The smartphone company aims to reach nearly 10 crore global users with its smartphone-based AI technology, Oppo AI, by 2025-end.
Moving core advertising from browser to publisher-infrastructure, the tool bypasses browser restrictions, opening up monetisation possibilities for publishers.
Despite a chaotic week for PR figures handling the fallout from US President Trump’s tariff changes, the corporate world has remained relatively silent—but is this the right comms move?