Campaign India Team
Oct 17, 2017

Amazon 'sellerbrates' the nation of shopkeepers

Watch the film conceptualised by Leo Burnett Orchard here

This Diwali, when all are shoppping, Amazon spares a thought for the sellers who burn midnight oil, so that we celebrate the festival of lights. 

The sound of the crackers is replaced with the roll of the shutters. The sparklers are replaced with the sparks flying from the welding rod. 

Credits:

Creative agency: Leo Burnett Orchard
COO: Mahuya Chaturvedi
National head of strategy: Rohitash Shrivastava
VP and branch head - Bengaluru: Sharmine Panthaky
ECD: Vinod Lal Heera Eshwer
Creative team: Siddarth Shervegar, Jaydhrit Sur
Account management: Savvy Durham, Crystal Carvalho, Arpita Sarkar
Strategy team: Priyanka Krishnan
Production house: Light Box Films
Director: Joyeeta Patpatia
Producer: Imran Khan

Source:
Campaign India

Related Articles

Just Published

2 days ago

89% of CMOs predict growth in their marketing ...

Nearly 59% of CMOs expect that in the next five years, their revenues will come from products, services, or businesses that don’t yet exist, finds Dentsu's 2024 CMO Navigator survey.

2 days ago

'All polish, no punch': Adland reacts to Jaguar’s ...

The internet has spoken about Jaguar's radical rebrand with mixed reviews. But what do industry experts think?

2 days ago

Parle’s ‘GIF it a go!’: A sweet play on connection ...

The Minimalist's GIF-inspired campaign for Hide & Seek captures Gen Z with humour, relatability, and everyday moments.

2 days ago

VdoCipher introduces live streaming services to ...

Real-time engagement through live streaming offers Indian advertisers a robust tool for deeper connections and data-driven campaign optimisation.