Dentsu warns staff of data breach after Merkle hit by cyber 'security incident'
Email to staff says information, including bank and payroll number, salary, ...
Email to staff says information, including bank and payroll number, salary, National Insurance number, and personal contact details have been taken.
The company continues to invest heavily in AI through its new ‘to be determined’ (TBD) Lab, which remains in active hiring mode under Chief AI Officer Alexandr Wang.
Anthropic and OpenAI recently turned to human-led creative shops to tell their story. They didn't market AI's efficiency or speed, but empathy.
A hidden-camera stunt, anagrammed self-roast and dramatic new packs mark Bingo!’s audacious reboot in North India’s snacking turf.
Working alongside him was nothing short of a masterclass in humanity and advertising.
While the government’s first print-ad rate hike since 2019 signals relief for publishers, it forces agencies to rethink their media-mix maths amid digital’s dominance.
Winners will be revealed at a series of celebrations across the region, including gala dinners in Mumbai, Shanghai, and Singapore, and a cocktail event in Tokyo.
Fashion and home décor dominated online shopping as consumers began deal-hunting almost a month before, according to data from Criteo.
Indian brands are rediscovering that the key to enduring festive campaigns isn’t repetition—it’s relevance, consistency, and cultural resonance.
WBD’s announcement to explore strategic alternatives sent the stock price up 10%. The suitors are circling, but how many are really ready to bite?
SOUNDING BOARD: The industry fondly recalls the veteran adman who gave Indian advertising its voice, created unforgettable ads and inspired a generation of savvy admakers.
Accenture Song, Omnicom, Publicis and WPP have been battling for the account.
Holding company claims the tool does not replace agency work.
While overall media inflation is moderating globally, the APAC region reveals steady prices in Japan and surging costs in markets like India and Hong Kong.
Effective December 1, Rajamannar will step down after serving in the role for 12 years.
The brand’s festive film revives MTV Roadies-style drama, complete with sibling squabbles, nostalgia, and a clever twist on how you say ‘Xiaomi’.
The company revisits its iconic ‘Har Ghar Kuch Kehta Hai’ with a modern spin, spotlighting how today’s homes tell their stories differently.
Its new campaign calls time on tech talk and hidden terms, questioning whether AIoT is clarity—or just clever marketing.
The coffee chain’s Diwali campaign redefines ‘The Third Place’ as a festive living room. But, can connection be brewed outside home?
The brand’s latest campaign flips Gen Z’s fear of mediocrity into self-assured style, making the messy middle a power move.
The quick commerce brand’s Diwali sequel blends satire, sweetness, and strategy as India’s favourite sweets campaign for votes.
Its campaign flips the festive script—celebrating not the sparkle of the moment, but the slow, glowing build-up to it.
In Two Minds: Navratri campaigns in India demand nuance, as brands must decide whether they’re merely borrowing the spotlight or authentically tapping into the nation’s rhythms of devotion.
"Be more entertaining. Be more interesting. Be more attention-grabbing. Hit people in the feels,” urges Zac Martin, who challenges advertising’s fixation on persuasion.
Breakthroughs rarely emerge from cautious committees. For agencies testing AI, alignment, autonomy and acceptance of failure outweigh top-down declarations.
These events prove products aren’t just unveiled but staged—where storytelling, emotion and restraint turn design into culture and memory.
Celebrating India’s most creative, effective, and tech-led digital marketing work.
These awards recognised and rewarded ad films based on craft that are created, aired, or released between January 1, 2024 and February 28, 2025.
Connect with India’s Cannes Lions winners; uncover their creative strategies and forge new connections at the Cannes Homecoming 2025 celebration.
Exciting news! The winners announcement for PR Awards India 2025 is scheduled for 19 February 2025.
The short film, conceptualised by Maitri Advertising Works for Mathrubhumi, has already sparked significant public debate.
184 entries were shortlisted for the 14th SMARTIES India edition, which were screened by over 100 jurors; 50 jurors decide the final wins.
From AI films and OOH magic to influencer partnership, Havells powers the festive spirit
Scheduled for 23rd August 2025 at Hotel Taj President, Mumbai, this grand gathering will bring together the state’s most influential leaders.
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