Canva plugs MagicBrief into the creative feedback loop
By acquiring MagicBrief, Canva is blending AI-powered insights with real-time ...
By acquiring MagicBrief, Canva is blending AI-powered insights with real-time design iteration—turning creative guesswork into scalable, data-backed storytelling for enterprise teams.
Winners announced on final night at Palais.
The chief executive tells Campaign why the IPG acquisition makes sense, what the impact will be and what will determine success.
To truly connect with Gen Z, brands must move beyond virtue signaling and display genuine commitment to their stated values through actions, says Quantum Consumer Solutions associate.
RVCJ Media and Salt Media have jointly launched First Copy, a 10-episode original series that premiered on Amazon MX Player.
No wins in top-tier categories on final day, but India’s tally climbs to 32 Lions—marking a modest creative momentum shift.
From launching Vermeer at Cannes to revamping operations with Converged.AI, it is wagering €400 million that AI can future-proof creativity.
At Cannes Lions 2025, the Droga5 founder unpacked his creative playbook—from sparking industry format shifts to partnering with consulting giants—all in pursuit of impact over applause.
A real transformation occurs when collaboration replaces control and leaders show up not to manage but to participate, says HSBC chief digital officer.
Over 100 companies contributed to these latest guidelines, including L’Oréal, LVMH and all six major holding companies.
At Cannes 2025, Adobe’s Shantanu Narayen and Publicis’ Arthur Sadoun unpacked why AI may power creativity—but humans still pilot it.
Australia, Canada, Norrway, South Africa win two Young Lions each; Indian agency MAP acts as brief-setting partner for Design category.
As the marketing landscape evolves, brands that prioritise emotional connections will find themselves at the forefront of consumer preference, says The Marcom Avenue founder and director.
BBDO India’s lone nod for Ariel’s #ShareTheLoad caps a quieter Day 3, spotlighting the high bar for cause-driven creativity.
Meta has enhanced its Advantage+ advertising platform with new generative AI tools designed to help advertisers create personalised, brand-consistent ads at scale.
Brands celebrate International Father’s Day 2025 with campaigns highlighting care, connection, and changing parenting norms.
Milkbasket’s new campaign pokes fun at everyday disruptions, positioning silent 7AM grocery drops as a fix for fractured me-time.
Urban Company’s latest ad gently exposes the quiet classism lurking behind ‘dignity of labour’ talk in India’s service economy.
From school bags to stainless straws, brands in India commemorate the World Environment Day 2025 with sustainability messaging rooted in action.
A nostalgic nod turns into narrative overload as its latest campaign mixes sparkle, satire, and sanitation—without quite sticking the landing.
Policybazaar’s new six-film campaign takes insurance beyond claims—into the emotional chaos where empathy trumps efficiency.
Airtel’s new campaign arms subscribers with scam-proof tech, tackling link-based fraud with AI before panic texts trigger poor decisions.
EPISODE 4: Campaign's editors and journalists from around the world are hosting a daily podcast during the five-day Lions festival. In episode four, we discuss the big award wins from the third night.
EPISODE THREE: Campaign's editors and journalists from around the world are hosting a daily podcast during the five-day Lions festival. In this third episode, we discuss the big award wins from the second night.
EPISODE TWO: Campaign's editors and journalists from around the world are hosting a daily podcast during the five-day Lions festival. In this second episode, we discuss the big award wins from the first night.
EPISODE ONE: As Cannes Lions 2024 kicks off on 17 June, Campaign's editors and journalists from around the world are taking part in a daily podcast during the five-day festival.
Great news! Entries for the Campaign India Film Crest Awards (CIFCA) 2025 are now open. Act fast!
Exciting news! The winners announcement for PR Awards India 2025 is scheduled for 19 February 2025.
Honoring the exceptional achievements in event marketing
Campaign Asia-Pacific's Women Leading Change Awards Asia-Pacific continue to celebrate the outstanding women who challenge, innovate, and lead across our industry.
Connect with India’s Cannes Lions winners; uncover their creative strategies and forge new connections at the Cannes Homecoming 2025 celebration.
After five transformative years in Shanghai, Nicola returns to Mumbai to join Studio Skwer, India’s most sought-after post-production house for premium visual storytelling.
From inclusive CX powered by AI to agentification and martech maturity, the 5th edition of Data Unplugged India unpacked what it takes to deliver customer obsession at scale - with leaders from Hindustan Unilever, Britannia, Zivame, Flipkart, Google, Axis Bank, Haleon, Exotel and more.
SOUNDING BOARD: MMA Global India’s Linkedin Café panel discussion held on Women's Day 2025 questioned outdated gender biases in women-targeted marketing, emphasising the need for inclusive approaches.
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