Zovi.com has appointed Bang in the Middle as its communication agency, as the online fashion portal aims at expanding its offering and geographical spread. Bang in the Middle will work at creating new campaigns across mediums.
Manish Chopra, CEO , Zovi.com said, “We are on a new growth curve and we needed a partner who is hungry, willing to experiment and work inventively to create the following for the brand. We found that in ample measure in Bang in the Middle."
Naresh Gupta, managing partner and CSO added “Zovi.com is a terrific brand, early to move into the fashion space and today is well placed to ride the new wave that the country is witnessing. Zovi has given us a very challenging mandate and we are delighted to be on board.”