Media
Campaign India Team
Mar 18, 2010

Zee sinks; Colors back on top

Zee's performance in Week 10 (301 GRPs) proved to be a flash in the pan as it dropped to 242 GRPs in Week 11. Colors bounced back with 338 GRPs (311 in week 10) to re-occupy the #1 spot, ahead of STAR Plus which, too, showed an improved performance, delivering 335 GRPs (316 in week 10). Sony was steady at 157 GRPs, while Imagine dropped sharply to 109 GRPs. SAB TV was at 84 GRPs. Track GECs ratings in 2010:

Zee sinks; Colors back on top
Zee's performance in Week 10 (301 GRPs) proved to be a flash in the pan as it dropped to 242 GRPs in Week 11.
 
Colors bounced back with 338 GRPs (311 in week 10) to re-occupy the #1 spot, ahead of STAR Plus which, too, showed an improved performance, delivering 335 GRPs (316 in week 10).
 
Sony was steady at 157 GRPs, while Imagine dropped sharply to 109 GRPs.
 
SAB TV was at 84 GRPs.
 

 

Source:
Campaign India

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