Campaign India Team
Jul 31, 2018

North India has the largest gap in aspiration for wealth: Bankbazaar

The latest results of the Bankbazaar Aspiration Index is out. This is what it unveils

In the 2018 study on India's millennials, The Bankbazaar Aspiration Index tracks the gap between aspiration and readiness on several parameters.

The highlights of the study indicate that the millennials across the country do not show a uniform approach to several parameters -- from health to wealth. This video shows the direction in which "millennial India" is headed.

 

Source:
Campaign India

Related Articles

Just Published

1 hour ago

Havas Media wins Perfetti Van Melle ANZ pitch, ...

Both businesses were won as incumbents.

1 hour ago

Will AI chatbot advertising disrupt adland?

With the rapid rise in popularity of chatbots like ChatGPT and Perplexity, Campaign explores the impact of an advertising model, and competition with major players like Google and Meta.

3 hours ago

From hashtags to headaches: Brands rethink ...

Although influencer marketing is under scrutiny due to recent controversies, brands must take a balanced approach before ending their collaborations, says Bloomingdale PR CEO.

3 hours ago

Moves and wins roundup: Week of 07 April

Our weekly roundup of the latest appointments and account wins news from Weber Shandwick India, PHD India, Motorola Mobility India, Snitch, Moksha 360, Kuku FM, Penguin India, and many more.