Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 22 69489600
Oct 16, 2024
Shopcialising: The secret to building last bonds with Gen Z consumers
To win over these buyers, brands must move beyond trends and tap into the power of social connections, which shape their shopping decisions and loyalty.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Related Articles
.jpg&h=268&w=401&q=100&v=20260108&c=1)
.jpg&h=268&w=401&q=100&v=20260108&c=1)
Digital
Aug 23, 2023
Pulkit Trivedi moves to Snap
Just Published
.jpg&h=268&w=401&q=100&v=20260108&c=1)
Advertising
13 hours ago
Kingfisher Premium launches brand film for Tata WPL
The film highlights women’s cricket through energy, music and shared celebration.
Advertising
21 hours ago
‘Posting Zero’ is just the tip of the iceberg
As AI adoption accelerates, there is a new balance emerging between acceleration and deceleration, where people crave both the hyper-real and the handmade.
.jpg&h=268&w=401&q=100&v=20260108&c=1)
Advertising
21 hours ago
Cinépolis India expands cinema advertising with ...
Cinépolis India has entered cinema advertising through a nationwide digital screen rollout, appointing 'It’s Spotlight' to manage and commercialise the inventory.
.jpg&h=268&w=401&q=100&v=20260108&c=1)
Media
21 hours ago
SAP appoints Maurishca Dsouza as senior industry ...
She will support go-to-market strategy, thought leadership and growth for media clients in India.
