Moves and wins roundup: Week of 10 Feb

Ogilvy appoints new creative heads in Gurugram

Ogilvy has promoted Sujoy Roy and Nitin Srivastava to chief creative officers for its Gurugram office. The announcement reflects the agency’s commitment to internal leadership development and creative excellence.

Roy has been with Ogilvy for two decades, working across its Mumbai, Kolkata, and Colombo offices. He played a key role in establishing the Ogilvy Design Cell and has contributed to campaigns for brands such as Coca-Cola, Nestlé, Unilever, and Asian Paints. His work has been recognised at Cannes, Clio, and One Show, among other industry awards.

Srivastava, an alumnus of the Delhi College of Art and Central Saint Martins, London, has over 25 years of experience in advertising. He has led creative work for Coca-Cola, Absolut, Chivas, Jameson, and Incredible India. He has received more than 100 awards, including Cannes Lions and D&AD, and has served as a juror at international competitions.

PR Professionals expands into Telangana

PR Professionals (PRP) has secured two new clients in Telangana, strengthening its presence in the region. The integrated communications agency has partnered with MIC Electronics Limited and Stonecraft Group.

MIC Electronics, based in Hyderabad, specialises in LED displays, railways, power electronics, and medical electronics. With over three decades of experience, the company has worked on public infrastructure and smart city initiatives. Stonecraft Group focuses on sustainable real estate and infrastructure development, promoting biophilic design in its projects.

The expansion follows PRP’s ongoing engagement with the Department of School Education, Andhra Pradesh, where it manages communication strategies for educational programmes. PRP, founded in 2011, operates 12 offices in India and six international locations, offering branding, public relations, and HR solutions through its subsidiary, Confianza Consulting.

Ashish Tandon joins Euler Motors for customer excellence

Euler Motors has appointed Ashish Tandon as Global head of customer excellence. With over 25 years of experience in the automobile sector, including leadership roles in internal combustion engine and electric vehicle segments, Tandon will focus on developing the company’s EV ecosystem.

At Euler Motors, Tandon will oversee EV technology integration to streamline customer experiences across all channels. His background includes an engineering degree and advanced certification in EV technology from IIT Delhi. Before joining Euler Motors, he held roles at Tata Motors, TAFE, and Mahindra & Mahindra.

IndoBevs expands leadership team

IndoBevs has appointed key executives to strengthen its marketing and growth initiatives. Anupam Gurani joins as chief marketing officer, while Siddharth Tripathi and Manu Madan take on roles as assistant vice presidents of marketing. Moumita Majumdar has been appointed general manager of PR and Communications.

The company is focusing on brand-building and consumer engagement as it expands its presence in the beverage industry. Gurani, an IIM Bengaluru graduate, brings experience from RB, Google, Disney+ Hotstar, and LEAD Group. Tripathi, formerly with Pidilite, specialises in consumer insights and digital marketing. Madan, with experience at Unilever UK and Pernod Ricard India, has worked across hospitality and consumer goods sectors. Majumdar, a former communications lead at Urban Company and 82°E, has managed PR for brands including Netflix and Levi’s.

IndoBevs, known for products such as BroCode and Bonga Bonga, aims to leverage its new leadership team to expand its market footprint and drive product innovation.

FCB Group India appoints Aanandita Banerjee to lead production

FCB Group India has named Aanandita Banerjee as head of production at 456 Studios, its dedicated production unit. The appointment comes as FCB Group India strengthens its production investments across television and digital platforms.

Banerjee has led large-scale creative projects for brands such as Mondelez, Spotify, Reckitt, ITC, and Mercedes-Benz. She has won awards including Cannes Lions and One Show and specialises in full-funnel content solutions. Her leadership at 456 Studios is expected to enhance FCB’s creative output and business impact.

The appointment follows a year of growth for FCB Group India, which recorded a 15-20% revenue increase and secured $8 million in new business. 456 Studios has been instrumental in FCB’s award-winning global campaigns, including the Chatpat initiative for SOS Children’s Villages.

RR Kabel partners with Kolkata Knight Riders for IPL 2025

RR Kabel has signed a multi-year agreement as a principal partner of Kolkata Knight Riders (KKR) for the upcoming IPL season. This marks the company’s second collaboration with the team, following an earlier partnership in 2021.

As part of the agreement, RR Kabel’s branding will appear on the right chest of KKR’s team kits. The partnership aims to boost RR Kabel’s brand presence, particularly in Eastern India, leveraging IPL’s extensive viewership.

A47.in ties up with Maddock for Chhaava merchandise

A47.in has partnered with Maddock Films to launch exclusive merchandise for the upcoming film 'Chhaava', a historical epic about the Maratha warrior Chhatrapati Sambhaji Maharaj. The collection includes sweatshirts, t-shirts, and hoodies, featuring designs inspired by the film’s narrative.

Priced at INR 699 onwards, A47.in intends to make the merchandise accessible to a wide audience. The collection aims to bring fans closer to the film’s historical and heroic themes. ‘Chhaava,’ starring Vicky Kaushal and Rashmika Mandanna, is one of the most awaited films of the year.

Ace Turtle hires Rasul Bailay as chief communications officer

Ace Turtle, a tech-driven retail company in India, has appointed Rasul Bailay as chief communications officer. Rasul, a veteran business journalist, brings over 26 years of experience, particularly in retail and consumer sectors. He has previously worked for The Wall Street Journal, Mint, and other prominent publications.

At Ace Turtle, he will oversee the company’s corporate communications and strategic projects. His appointment aligns with Ace Turtle’s goal of expanding its brand presence in India, where it holds exclusive licenses for global brands such as Lee, Wrangler, and Toys"R"Us.

Abrar Nakhuda joins Infectious Advertising as head of digital

Infectious Advertising has appointed Abrar Nakhuda as Head of Digital to lead its digital transformation efforts. Abrar, an experienced brand strategist, has previously worked with agencies such as Digit 9.0 and Culture Machine, handling global brands like NBA and Amazon.

In his role at Infectious Advertising, Nakhuda will focus on enhancing the digital presence of clients through agile marketing and innovative audience engagement. Abrar’s expertise in digital trends, AI integration, and content-driven strategies is expected to drive new digital initiatives for the agency.

CIFDAQ onboards Anuj Barasia as global CMO

CIFDAQ, an AI-powered blockchain solutions provider, has named Anuj Barasia as its new global chief marketing officer. With over 18 years of marketing experience, Anuj previously held leadership roles in gaming and fintech sectors, including positions at Twelvethman and Spartan Poker.

At CIFDAQ, he will be responsible for strengthening the brand and expanding its market presence. Anuj’s expertise in customer acquisition, gamification, and user engagement are expected to support CIFDAQ’s growth in the digital asset and financial ecosystems, positioning the company for global success.